Marketing and E-commerce

The marketing function's main concern is with

Sales are declining, profits are declining and competition is increasing. These indicate that the product may be in:

The communication network in which all subordinates under a supervisor communicate through supervisor only is ———.

A situation when consumers become committed to a brand and make repeat purchases over time is called:

Newsletters, catalogues and invitations to organisation-sponsored events are most closely associated with the marketing mix activity of ———

Which of the following is called as the target set for a fixed period for any sales executive ?

If your company were to make a product such as a suit of clothes and sold that product to a retailer, your company would have sold to the _____market?

Which of the following is the correct channel of marketing communication?

The final step in marketing plan is

Which of the following is the best example of a marketing objective?

The segmentation which form do marketers depends on most is _______.

Which of the following is the behavioral segmentation of the consumer markets?

Which of the following channel is helps to the Producers send their product to the customers ?

A marketing philosophy summarized by the phrase “a good product will sell itself” is characteristic of the ——— period.

Budgeting, paying the bills, and collection of funds are activities associated with the

The following features belong to which of the following stages?
A. Sales beginning to decline
B. The product becomes technologically obsolete
C. Customer taste changes

____ has the advantage of being high in selectivity; low cost, immediacy, and interactive capabilities?

Benchmark means —————

Current trends in operations management include all of the following except

The availability of cash and other cash-like marketable instruments that are useful in purchases and investments are commonly known as_______.